Camper Van Models Launch

Project

Geotrek's 2026 model launch was designed to increase awareness of an expanded camper van lineup while making product selection easier for prospective buyers. As Head of Content, I helped lead the creative production of a multi-asset campaign that introduced a new 170" wheelbase model, clarified product positioning across the lineup, and supported our Director of Marketing on a broader website and marketing refresh. My contributions included production planning, directing, videography, photography, editing, and motion graphics for the lineup launch video, individual model walkthrough videos, social assets, and supporting image assets.